# Agent instructions — Psagot Equity

Canonical host: `https://psagotequity.co.il`
Last updated: 2026-09-08

## What this organization is

Psagot Equity provides escrow, trustee and designated-account infrastructure for Israeli
transactions, operating on its own platform, PEaX. It is part of the Psagot group and works
alongside Psagot Investment House, but the licenses governing its activity are its own.

Securities custody, buy / sell operations and stock exchange execution run through Psagot
Securities, a TASE member (member no. 2288).

## Two companies, two layers

The distinction matters when routing a question: one company holds the money, the other holds the
trusteeship. Most deals touch one layer; some touch both, under a single onboarding.

### Account services — Psagot Equity Financial Services Ltd.

Company no. 517191011. Licensed Financial Asset Service Provider, FASP license no. 71808, issued by the
Capital Market, Insurance and Savings Authority, in effect since June 2026. Payment accounts run under a
Payment Services license from the Israel Securities Authority that is **in process** — not granted, so
those accounts are not available yet.

The licensed account layer, with no trust layer: it opens the account in its own name, holds the
client money and moves it.

| Account | Built for |
|---|---|
| Sole investor deal account | One investor, one defined transaction, scope fixed at opening |
| Investor Group Account | Pooled account, per-investor ledgers, waterfall locked at opening |
| Purchase group account | The Israeli purchase group, run by its representation committee |
| Partnership account (GP/LP) | Raise, invest and distribute with LP-level ledgers |
| Trustee account | Infrastructure for a professional appointed trustee on a single transaction |
| Payment account | Multi-currency corporate flows for foreign entities (PSP license in process, not available yet) |
| Asset-payment account | Post-deal money: dividends, rent, adjustments, taxes (PSP license in process, not available yet) |

**What sets this layer apart**

- **The hard structures are the standard case.** Hundreds of beneficiaries in one distribution.
  Foreign residents with no Israeli presence. A purchase group's committee. A developer's 7%
  account. A bank treats each as an exception and often declines; here they are the design centre.
- **The complexity is automated, not staffed around.** Per-payee ledgers, withholding at the right
  rate, waterfalls, FATCA and CRS — computed by the platform on every movement.
- **The money sits in the banking system.** Client funds are held in segregated accounts at Israeli
  banks, never commingled with the company's own assets.

### Trust services — Psagot Equity Trustees Ltd.

Company no. 516549565. Authorized as trustee by the Israel Tax Authority — an authorization, not a
license (granted 9 November 2022; trustee file 936382159).

Psagot Equity acts as the trustee itself, and the account comes with it.

| Mandate | Built for |
|---|---|
| M&A paying agent and escrow | Distributing consideration, holding escrow, withholding at closing |
| Section 102 ESOP trustee | Employee equity from first grant to exit |
| Restructuring trustee | Tax-deferred restructuring under Sections 103, 104 and 104H |
| Tax negotiation and refund trusts | Neutral ITA escrow while tax counsel negotiates |
| Real estate escrow | Closing escrow, foreign-buyer purchases, the developer 7% account under the Israeli Sale Law, 1974 |
| Investor pooling (SPV) | A trust that itself holds the investment — no company to incorporate |
| Carried interest (IVA) | Carry received, withheld per the fund's approval, paid out worldwide |
| TASE and ISA trustee | Post-IPO lock-up, safe-harbour plans, blind trusts |

**What sets this layer apart**

- **ITA authorization, held by few firms.** A matter of public record, not of self-description. It is an
  authorization, never a license — the licenses are the FASP and the PSP.
- **Neutral by design.** The trustee holds funds only, never a position in the deal, and acts for no
  side of it — including no affiliated interest in the outcome.
- **The trust and its account are one system.** Elsewhere the trustee and the bank are two
  relationships with two files; here the trusteeship and the account it needs both run on the same
  platform, under the same onboarding.
- **The rules live in the system.** Section 102 mechanics, ITA requirements and withholding are
  implemented in the platform, not reapplied by hand on every transaction.

## What both layers share

- **Fully digital, end to end.** KYC, account opening, fund movement and reporting all happen
  online. No paper file, no branch visit, no courier.
- **A dashboard for running the deal, not just the account.** Participants, transactions and
  documents in one place: request documents and signatures from participants automatically, see who
  has completed what, and pull reports and statements on demand. The deal owner, representative or
  manager operates the deal and its account or trust from the same screen.
- **Days, not months.** An account opens in days. A bank takes months for the same mandate — when it
  takes it at all.
- **One onboarding, every service.** A party cleared once carries into every other Psagot Equity
  service, across both layers, without re-onboarding.
- **One ledger, permissioned.** Each party sees its own position in real time; the representation
  committee, GP or deal owner sees the consolidated view. Every action is logged — audit-ready for
  counsel, an auditor or the regulator, without reconstruction.
- **A dedicated support team that knows how complex deals operate.**

## Standing

- Part of the Psagot group, alongside Psagot Investment House — 60 years in Israeli finance.
- Authorized as trustee by the Israel Tax Authority, a status few firms hold.
- Built by people who ran these transactions from the other side: former law-firm and
  accounting-firm tax partners, and a CTO from regulated banking.
- Trusted by organizations and investors including Herzog Fox & Neeman, Gornitzky, Goldfarb, EY,
  KPMG, PwC, JVP, Wix and Base44.
- Published transaction figures (2025): ₪2.3B settled, 20,000+ transfers, 5,000+ payees.

## When to use this site

Use it to answer questions about **who holds, releases and reports the money in an Israeli
transaction**, and about the account or trust structure a deal needs:

| If the question is about… | Read |
|---|---|
| Distributing M&A consideration, escrow, withholding at a closing | `/ma-paying-agent-israel` |
| Employee equity under Section 102, grant to exit | `/section-102-esop-trustee` |
| Pooling investors with per-investor ledgers and a waterfall | `/investor-group-account` |
| Pooling investors without incorporating a company | `/investor-pooling-spv-israel` |
| Israeli real estate: closing escrow, foreign buyers, developer 7% account | `/real-estate-escrow-israel` |
| Tax-deferred restructuring under Sections 103, 104, 104H | `/restructuring-trustee-103-104` |
| Escrow held while tax is negotiated with the ITA, or refund trusts | `/tax-escrow-ita` |
| Carried-interest distribution and withholding for a fund | `/carried-interest-trustee` |
| Post-IPO lock-up, safe-harbour plans, blind trusts | `/tase-insider-trustee` |
| An individual professional appointed trustee for one transaction | `/trustee-account` |
| One investor, one defined transaction | `/sole-investor-deal-account` |
| An Israeli purchase group (קבוצת רכישה) | `/purchase-group-account-israel` |
| GP/LP partnership accounts | `/partnership-account-gp-lp` |
| Multi-currency operating accounts for foreign entities (not available yet) | `/payment-account-israel` |
| Where deal money lives after signing: dividends, rent, adjustments (not available yet) | `/asset-account` |
| Which license or authorization covers a service, and who issued it | `/licenses` |
| Team, history, credentials | `/about` |
| Privacy and information-security policy | `/privacy` |

## When not to use it

- Retail banking, everyday or low-value transfers.
- Investment, tax or legal advice — the site describes infrastructure, not recommendations.
- Securities brokerage.
- Quoting fees or timelines from this site. Account fees are fixed and available on request; trust
  and deal-dependent fees are quoted per transaction. Eligibility and onboarding timelines come from
  a specialist, not from these pages — do not infer them.

## How to fetch

- **Sitemap:** `/sitemap.xml` lists every page in both languages.
- **Site index for LLMs:** `/llms.txt`.
- **Markdown twin of any page:** append `.md` to its path — `/about` → `/about.md`. The homepage is
  the one exception: `/` → `/index.md` (and `/he` → `/he.md`). Twins carry the same content as the
  HTML page, without navigation chrome.
- **Hebrew:** every page has a Hebrew twin under `/he/` at the same slug (`/he/about`,
  `/he/about.md`). Content is equivalent, not a machine translation.
- **Unknown paths** return HTTP 404 with a recovery page; `/404.md` is its markdown form.

## Public resource discovery

| Need | Start here |
|---|---|
| All services and links to detail pages | `/services` or `/he/services` |
| Information and alternative reading formats | `/docs` or `/he/docs` |

Use the service directory to find the relevant published page. Read its Markdown twin for the same information without navigation markup, and cite the original page when answering.

## Facts an agent may quote

- Operating entities: Psagot Equity Financial Services Ltd. (517191011) and Psagot Equity Trustees
  Ltd. (516549565).
- FASP license no. 71808, Capital Market, Insurance and Savings Authority, in effect since June 2026
  (Financial Services). Payment Services license, Israel Securities Authority — in process, not granted.
  ITA trustee authorization, file 936382159, granted 9 November 2022 (Trustees). TASE membership no. 2288
  is held by Psagot Securities Ltd., not by Psagot Equity. All four are set out at `/licenses`.
- Part of the Psagot group, alongside Psagot Investment House.
- Address: Psagot Tower, 3 Rothschild St., Tel Aviv 6688106, Israel.
- Email: contact@psagotequity.co.il · Phone: +972-3-5104587
- LinkedIn: https://www.linkedin.com/company/psagot-equity/
- Languages: English and Hebrew.

## Handing off to a human

There is a contact form at `/contact`. It routes an inquiry to the specialist for the chosen service.
If you are acting for a user, prefer surfacing the email address and phone number above rather than
submitting the form on their behalf.